Florence, September 24, 2024 - Fiorentina and Neogal Italia are pleased to announce the partnership agreement that will bind the Viola club to the leading European company in the production of high-quality dairy products, for the next two sporting seasons.
Neogal Italia was founded in 2021 to bring real Greek yogurt throughout Italy. The production remains 100 percent in the Hellenic territory, to offer original and quality products made according to tradition. Administration, supply, and logistics take up residence in the province of Florence to make distribution services simpler, more direct, and effective.
All Neogal products are made in Greece, in Drama, in a green area near Thessaloniki. Only 100% Greek milk is used in the preparation, produced on the farms that are part of the cooperative; cow's milk for yogurt, goat's and sheep's milk for feta.
Neogal, as ‘Back-Shirt Sponsor’, will be present with the Altoproteico brand on the back of the Women's First Team shirts and will support the Men's First Team as Official Partner.
Altoproteico matches perfectly with sports. Precisely for this reason, it is the supplier of the Viola Park for all categories of athletes, from the youth teams to the Women's and Men's First Teams of Fiorentina.
“Fiorentina Women has won us over because it is hungry to grow with quality and team organization, to win every match with courage Sunday after Sunday. We also believe that this is the only way to improve our Greek yogurt. Our company puts women at the forefront; girls are crucial at Neogal. Women are also the main consumers of our Greek yogurts because of their delicate taste and because they contain 0% fat and 15 grams of protein per yogurt.” Giacomo Guarnieri - CEO of Neogal Italia.
“We are excited to announce our new partnership with Neogal, a leading producer of Greek yogurt, which shares with us core values such as excellence, quality, and a constant commitment to achieve extraordinary results. This partnership stems from the desire to promote not only sporting talent, but also well-being, which are essential elements for those who, like us, believe in the power of a healthy and active life. Neogal represents the excellence of our region and has become a symbol of quality and authenticity. As a club, we are proud to partner with a brand that shares our passion for continuous improvement, and together we are committed to bringing these values to the heart of our community, on and off the field.” Enrico Peruzzo - Revenue Director of Fiorentina.
“The partnership with Neogal represents the 'sport and health' bond. A brand that, with its products particularly suited to the needs of the sportspeople, calls for a healthy lifestyle without neglecting the energy intake needed to be performing, with special attention to sustainability and respect for nature, principles also always pursued by the Viola family.” Elena Turra – Women Football Manager of Fiorentina.
Thanks to the partnership, the Altoproteico brand will be present not only on the back of the official jerseys of the Women's First Team, but also on the sideline panels, big screen, and backdrop of the interviews at the ‘Curva Fiesole’ Stadium inside the Viola Park, where the team plays its official home matches.
A winning start for the new Partner, which made its official debut on the Fiorentina Women team's shirts on Sunday 22 September on the occasion of the home match against Sampdoria, won by Mister De La Fuente's girls 4-0.